How many business emails do you send per week? According to WiseStamp, the average business user sends around 190 emails per month. The average email is opened 5 times. Using some simple math, the average business user has their emails viewed 950 times per month. The question, is can these 950 views be used to get more engagement with your business than they currently do?
“Yes, you definitely should add a profile photo to your digital signature. Our research shows that digital signatures with a photo get an astounding 32% more replies than those without a photo. Email recipients have a very strong positive reaction to seeing the face of the person sending the email. While having a logo at the bottom of the email is preferable to not having an image, the result, as measured by number of replies, is not nearly as high as a profile photo.”